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Sipette
Oil&Beverage, Branding
2025
Sipette is a fizzy lemon tea that’s all about transparency, crafted with locally sourced ingredients and a flavor-first philosophy that doesn’t hide behind sugar. Rooted in artisanal values yet confidently modern, the brand lives where freshness meets clarity—and where clean, purposeful storytelling does the talking.
The storytelling begins with a gentle illustrated narrative: a farmer tending to lemon trees, wrapping softly around the can like a quiet journey through sunlit groves. Simple yet expressive, the linework captures the care behind each batch while keeping the ingredients in focus. The typography is modern and warm, pairing seamlessly with the illustration to balance contemporary cool with an inviting, handcrafted feel.
The packaging system carries this story further. A bold purple backdrop sets the stage, accented with light yellow and green to signal freshness while creating instant shelf appeal. Negative space is used intentionally, letting the design breathe while ensuring the product stands out with quiet confidence.
Playful but never busy, Sipette feels equally at home in a café fridge or a picnic table, unmistakably itself.
This isn’t a drink that hides in the back of the fridge. It’s a drink that takes up space—brightly, honestly, and with a refreshing sense of ease.
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