PRINTlovers just featured our Play with Finishes project. A deck of illustrated playing cards where foils, textures, and storytelling become part of the game. Check out the full article at the link below: https://www.printlovers.net/play-with-finishes-giocare-con-le-finiture/

Last week in Helsinki, Studio Zak won the EPDA Label Design Challenge with our label design for Ordre de Malte France. The brief was simple, but very challenging, summarized into a single phrase: “Every light, small or grand, creates a ripple of hope.” Ordre de Malte France has been supporting vulnerable people for almost a thousand years through healthcare, social services, emergency response, and humanitarian aid. When approaching the brief, it quickly became clear that thi

Paula Pozza took the stage at the European Brand & Packaging Design Association conference in Helsinki as part of this year’s theme, Pause to Think, Move to Create. EPDA brings together some of the leading packaging agencies, brand specialists, suppliers, and industry experts from across Europe. It has long been one of the most important forums for discussing where branding and packaging are heading, making it a particularly meaningful stage for the conversation. The talk exp

Canmaker Magazine featured Barzini and our thoughts on the often-overlooked relationship between design and production. From colour consistency to print finishes, packaging only works when the physical product matches the vision. Download full pdf below.

We attended the European Brand & Packaging Design Association conference in Porto. We’re closely connected to EPDA, and it’s a space that brings together deep knowledge from across the packaging field, while keeping us in conversation with others shaping the industry. One of the highlights was the Sandeman talk, followed by a visit to their cellars. Sandeman is often referenced as a heritage brand, but seeing it up close shows what that actually means. They were pioneers in a

Paula Pozza will be speaking at the EPDA Conference Helsinki 2026. The talk focuses on something we don’t always make visible. The time we carve out beyond client work. To explore, test ideas, and work without a brief or a deadline. Not as a luxury, but as part of the process. Those moments are where new directions start. Where ideas are pushed further, without constraints, and where creativity is allowed to reset. And in the end, it feeds everything else. Because better thin

This year, Studio Zak took part in Packaging Première Milan together with DIW Print, presenting Play With Finishes.

Petras was selected for the Avant Garde section at Packaging Première Milan this year. The Avant Garde highlights projects that stand out within the luxury packaging industry through innovation, materials, finishes, and overall execution. And seeing a charcoal packaging project there proves that any category can be disrupted. Packaging Première is deeply connected to the luxury world. Spirits, beauty, fashion, confectionery. Categories where elevated packaging is already expe

Petras has been selected for the Avant Garde section at Packaging Première Milan this year. The Avant Garde highlights projects that push the category forward, whether through materials, finishes, or how the product is presented. Petras sits right in that space. A project where material choices and print finishes play a central role, creating something that stands out while still feeling grounded in the product itself. Join us in Milan.

We walked the floor at Cosmoprof Bologna, one of the leading global events for the beauty industry, so you don’t have to. A full day looking at what’s happening in beauty packaging right now. What’s everywhere, what’s starting to feel tired, and where things are still getting interesting. A lot of trends. A lot of repetition. And a clear sense that safe is starting to look the same. We’ve put everything together in a report.

Paula Pozza was featured by the European Brand & Packaging Design Association in their “It’s All About People” series. The interview touches on how she approaches design, from seeing packaging as the meeting point between graphic and product, to the importance of stepping away from the screen to think more clearly. A more personal look into the thinking behind the work. Read the full interview here.

Petras wins silver at Brazil design award.

Paula Pozza was invited to speak at Glow in November 2025. Glow is a community for women entrepreneurs, built around connection, support, and sharing real experiences behind the work. The talk focused on the creative journey. The ups, the doubts, the moments that don’t usually get shared, and everything that happens behind running a studio. More than anything, it was about opening up that conversation and hopefully inspiring others navigating similar paths. A different kind o

Barzini did it again. And this time, a Bronze at the Pentawards. Often referred to as the Oscars of the packaging industry, Pentawards is one of those recognitions that sits at the top. It’s focused purely on packaging, so the bar is high and the selection is tight. Barzini has been making its way through different platforms this year, and seeing it land here confirms something we already felt when working on it. It’s a project with a clear point of view. Not trying to fit in

We attended London Packaging Week this year. It’s not a huge fair, but that’s part of what makes it interesting. More focused, easier to navigate, and a good place to see what’s new without the noise of bigger events. It was also great to see the Pentawards winner gallery in person, and catch up with friends in the industry. A couple of things stood out. One was the Frugal Bottle. A paper-based wine “bottle” that pushes sustainability in a very tangible way. A strong idea, a

Gigabum was featured in the Favourite Design Book 2025. A probiotics brand that doesn’t look or behave like one. The packaging was designed to be slim enough to fit through a letterbox, turning something usually inconvenient into something effortless. But the real shift is in how the brand shows up. Built around body positivity, Gigabum plays with a topic that is still a bit taboo, but does it with humour and boldness instead of the usual clinical tone. And that’s exactly why

A personal talk, and a chance to talk about how she approaches branding and packaging beyond the final result.

Paula Pozza took part as a portfolio reviewer at the Grande Venerdì di Enzo in Rome. The event, promoted by ADCI - Art Directors Club Italiano, brings together young creatives and industry professionals for an evening of conversations, feedback, and exchange. This edition took place at L’Opificio Italiacamp, a former industrial space with a strong identity. An old marble factory, now reimagined as a cultural and innovation hub. Raw, spacious, and full of character. The kind o

We attended Packaging Première Milan this year. The Italian market has always leaned into luxury. Especially in food. A lot of heritage inspiration, tradition, and a very recognisable aesthetic. But there’s a shift happening. Less of the expected “heritage look,” and more space for bolder, more audacious directions. Still rooted in origin, but with a more current expression. One thing that really stood out was how materials are being used in a more literal way. The idea of mi

Barzini was selected for the design section at the Food & Beverage Innovation Forum (FBIF) this year. FBIF brings together F&B leaders to explore industry trends and innovation across products, branding, and packaging. The design section is a curated selection of projects considered to be pushing the category forward. Work that is not just well executed, but seen as a reference. Something others in the industry look at for direction, inspiration, and where things might be he