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Chá Chá Club

Oil&Beverage, Branding

2025

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Chá Chá Club is luxury tea with a bold Brazilian soul. Playing on the word “Chá” (tea in Portuguese) and the iconic Latin dance, this brand brings rhythm, flair, and a touch of nightlife to the world of herbal blends. The framed logo nods to vintage nightclub signage, while the textured illustrations draw inspiration from tea ingredients themselves. Each pack features a soft yet expressive character sipping tea—warm, inviting, and undeniably chic. The tone is fun, stylish, and elevated, offering a fresh spin on traditional tea branding that feels both nostalgic and now.
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